From eliminating unwanted odor to introducing intentional deer scent, a complete scent strategy starts long before the shot. Whitetail hunters spend countless hours thinking about wind direction, stand placement, food sources and deer movement. But every trip into the woods has the potential to leave behind something hunters cannot see. Scent.
This fall, Tink’s and Dead Down Wind are working together and encouraging hunters to think about scent as one complete system.
The strategy is simple: remove the scent you don’t want and introduce the scent you do.
Before a hunter ever reaches a stand, Dead Down Wind helps reduce unwanted odor on clothing, gear, and the hunter. Once in the field, Tink’s allows hunters to strategically introduce scent around scrapes, trails, and hunting setups.
“Deer live in a world dominated by scent,” said Teri Quinn, Director of Marketing at Tink’s and Dead Down Wind. “Every time we enter their environment, we’re adding information. A complete scent strategy means limiting the information that can alert a deer to your presence while intentionally using scent to create curiosity, confidence or interaction.”
Start with what you don’t want deer to smell.
Scent management begins long before hunters even leave the house. Dead Down Wind products are designed to support the hunter from pre-hunt routine through the duration of the hunt beginning with laundry and hygiene products and ending with field use products.
A consistent scent-elimination routine includes:
· Washing hunting clothing with scent-eliminating laundry products.
· Using scent-control personal care products before heading into the field.
· Spraying boots, outerwear, and gear before entering hunting areas.
· Minimizing unnecessary contact with vegetation around stands, trails and scrape locations.
The goal is not simply to spray down at the truck. It is to reduce the hunter’s overall odor footprint throughout the hunt.
Then comes adding the scent you do want!
Tink’s offers multiple tools for building and enhancing scent communication sites, including the Naturally Primed Scrape Rope, Scrape Tassels, Scrape Slushie and a broad selection of deer scents designed for different stages of the season. Mock scrapes can serve as valuable tools for monitoring deer activity, encouraging interaction and creating focal points near trail-camera or hunting locations.
“Hunters sometimes think of scent control and attractant scent as two completely separate strategies,” said Matt Kinamore, Senior Director of Product Development and Category Management at Tink’s and Dead Down Wind. “In reality, they work together. You first want to minimize your own presence, then let the scents you intentionally introduce do the talking.”
Dead Down Wind and Tink’s can be found at retailers nationwide and on the Dead Down Wind and Tink’s websites.
Stay social by connecting with Dead Down Wind on Facebook, Instagram and TikTok and also with Tink’s Facebook, Instagram. and TikTok.
About Dead Down Wind and Tink’s
Dead Down Wind and Tink’s are owned and operated by Arcus Hunting, an acquisition growth platform with a strong portfolio of leading brands in the hunting and outdoors category. Arcus Hunting owns and operates Tink’s®, Dead Down Wind, Defend, Defend by Tink’s and Defend by Dead Down Wind brands. For more information about these brands or products, please contact Arcus Hunting at [email protected] or visit arcushunting.com.